Hidden Revenue Scorecard
Walk through your real numbers, live — see exactly how much revenue is disappearing in the funnel, your customer list, and your open quotes.
Funnel Inputs
$
$
Used only to calculate ROI Opportunity % below.
Client Reactivation & Quote Follow-Up
Ideally your dormant/inactive past clients — the ones not currently booked or in progress.
% of that list likely to book a job if texted a reactivation offer.
$
Output
Hidden Revenue / Year (Funnel)
Recurring — this leaks every year the funnel stays this way
Revenue Potential
$36,000
/month
Actual Captured
$10,692
/month
Efficiency
29.7%
ROI Opportunity
50.6%
One-Time Recoverable — Sitting on the Table Right Now
Reactivation Opportunity
$108,000
Quote Follow-Up Opportunity
$4,200
You're capturing 29.7% of your funnel's potential revenue.
That's $303,696 per year leaking out of the funnel alone.
On top of that, roughly $112,200 is sitting untouched right now in your customer list and open quotes.
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Your Funnel, Visualized
Each stage shows how many leads — and how much revenue — make it through